1. USDA CERTIFIED: This is a USDA Certified BioBased Product 89%. It contains 89% BioBased content making which is much higher than traditional fabric conditioners.

2. Repels dust and makes clothes softer.

3. pH neutral formula.

4. Contains No Sulphate, Phosphate and Parabens.

5. Effluents from washing do not contaminate water bodies and helps reduce water pollution. PET bottles used are 100% recyclable and reusable. Softer, Smoother & Gentler: The softness of a garment can be scientifically measured through its coefficient of friction.

What it means, simply, is the amount of friction generated by the fabric when it comes in contact with another material. The lower the coefficient, the softer the fabric, and vice versa. Born Good Fabric Conditioner has been tested by CIRCOT and measured to make garments twice as soft as other traditional fabric conditioners. Repels Sweat & Dust: The BioBased ingredients we’ve used in our formulation makes this fabric conditioner hydrophilic in nature and increases its wicking property. This lends it the ability to absorb moisture from the skin and bring it to the garment surface, leaving your garments feeling lighter. This unique hydrophilic quality also reduces the static charge on garments and prevents dust from settling down, keeping your garments cleaner long after washday. Cypress Fresh Fragrance: We captured the scents that waft through the crisp, mountain air in a fragrance that strikes the perfect balance between refreshing and long-lasting. It does not over-power but rather lingers mildly until the next wash.

Our products are formulated by a team of accredited bio-scientists and chemists. Every product we create is rooted in plant-based ingredients that are chosen for their plant-sourced goodness, and formulated with eco-conscious science. What this means, quite simply, is that our ingredients are Born, Good. Each of our products is created keeping total transparency in mind, sustainability at heart and innovation in the formulation. It is to this end that we disclose our complete ingredient list and make conscious choices that cause no or very little harm to the environment. At Born Good, we make a conscious choice to ensure our products are safer for you and our environment with zero compromises on efficacy.